CIBUS - Advertising Platform for better brand management: increasing reach, increasing profits

Februari 20, 2018

Planned advertising is a way to create better business outreach and encouragement; That's the effect of using CIBUS AD platform. Advertisers, who want to add more visibility to their products in the CIBUS world, will be facilitated by using the advertising advantages of the Cibus Advertising platform, a feature summarized below:

● This platform eliminates mediators and allows the scope of direct marketing by food producers to consumers

● It is a decentralized advertising platform, flexible for sellers' needs and relevant to the interests of consumers.

● CIBUS AD integrates user profiles as well as activity logs from CIBUS Social textbooks, sales data of CIBUS Retail and CIBUS to offer demographic information of important users to food business owners.

● CIBUS AD offers a built-in analytics platform - called "CIBUS Perspective" that collects rich and relevant data about user traffic across all producer profile pages on CIBUS such as the number of views and content relevance.

● Sellers can upload marketing content to target specific audiences based on location Geo-location factors, dietary requirements, age, gender, or by a combination of any of these factors.

● Manufacturers will enjoy different ad creation facilities for different types of users in a homogeneous sector.

● CIBUS AD will display paid content at the top of the search results listed on the CIBUS platform.

● The CIBUS perspective at its basic level will provide data on how much user engagement is gained for each ad and will also assess which content is viewed, and which are similarly skipped.

● Ads on CIBUS AD may be customized to link back to the manufacturer's profile page on CIBUS or on their relevant sites.

● CIBUS AD will support video ads and will come with a "prevent AD-Skipping" feature in a few seconds.

● Strict security measures will be implemented to ensure that ads on CIBUS AD will not connect users to malicious links, websites or threats

● CIBUS AD allows manufacturers to run a pilot ad campaign among selected users, before launching a full-scale campaign. This facility empowers sellers to check and analyze the reach and effectiveness of their marketing plans and give them the opportunity to make last minute modifications if needed.

● CIBUS AD includes a performance appraisal tool that will use user metrics data to measure the success of a marketing campaign

● Ad space on CIBUS AD will be sold by auction.

● CIBUS PERSPECTIVE and other user demographic data will be available for micro-charges.

● All transactions will be intimidated by the CIBUS token.